BORDZ-UP ROLLS INTO SIA 2007 WITH NEW PIPELINE™ SKI RACKING SYSTEM
January 22, 2007
For Immediate Release: Las Vegas, NV. January 22, 2007 – BORDZ-UP, the innovative supplier of board storage and display systems will be launching its brand new PipeLine™ Ski Racking System at Booth C924 during the SIA Trade Show in Las Vegas. The patented PipeLine™ Ski Rack is an innovative and visually appealing system that stores and displays both skis and accompanying poles on an easy to use, compact and fully expandable “pipe” based wall mount. Unlike peg based racks or other ski storage systems, PipeLine’s anit-sway design helps prevent skis and ski bindings from hitting each other or the wall the rack is mounted upon. Each individual ski/pole holder on the PipeLine™ system has a unique “pivoting” capability that allow for skis to be displayed at a slight angle, a feature that not only allows for ski graphics/logos to be displayed, but also allows for the holding of more skis per linear foot than any other system on the market. One of the PipeLine’s most important features is its flexibility and modularity, which allows for it to be installed in just about any room or garage with unlimited expansion possibilities. “We looked at what was available in the market to store and display skis and knew we could take our solution to a whole other level,” said Steve Garceau, Bordz-Up’s founder and chief designer. “Our system addresses all of the key functional needs for a ski storage system not present in competing products, but with its sleek, modern design and unique pivoting ski display capability, it’s also the best looking rack out there.” The PipeLine™ Ski Rack system is being initially offered in pre-packaged units to hold 2 pairs (PLS-2002) or 4 pairs (PLS-2004) of skis with the opportunity to accommodate more via an expansion kit. “Our focus on board sports allows us to differentiate ourselves from other rack companies and both retailers and pro riders alike are noticing. We think the PipeLine system will have a similar impact on the ski industry as our award winning Gravity Suspension Racks have had in the snowboard industry” said Kurt Schumann, Bordz-Up’s National Sales Director. The PipeLine™ System will be available immediately to retailers in the US, Canada, and Europe. About BORDZ-UP: Bordz Up, LLC is positioned to become a leading provider of innovative support products to the snow, surf, wake, skate and ski communities. Bordz Up’s patent pending products meet the highest standards for quality, durability, functionality and affordability. Our strong commitment to innovation and craftsmanship is embodied in every product we sell. Bordz-Up products are just beginning to move into retail distribution in the US, Europe and Canada. Also, look for new product introductions from us during 2007. For dealer inquires or to connect with one of our regional reps, please contact Kurt Schumann at (518) 441-4708 or kurt@bordzup.com
Contact: Kurt Schumann or Rich Macary
Sales, Marketing & Business Development
kurt@bordzup.com or rich@bordzup.com
Tel. 518-441-4708 or 860-283-0077
To learn more about the Company, our products or where to purchase them, please visit our website at http://www.bordzup.com
